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Bernard Lee

Demokrasi Lab

I handled the overall design and aesthetic direction of the Demokrasi Lab programme. Purple and grey were fixed as the theme colour but I was given the freedom to establish the overall mood and direction of the programme's design collaterals. I also created a website to promote the programme.

Logo

Inspired by the title of the programme and its nature being a competition for innovative solutions, I decided to incorporate scientific elements into the logo, as represented by the conical flask which doubles up as the letter 'A' for the title.

I also came up with the tagline 'Innovate Democracy' which ties back to the theme of the competition.

Social Media

Social media posters were created to promote the programme and to recruit participants. These collaterals were publicised on Instagram, Facebook and Twitter. Some examples include:

Website

Using the Wix Editor, I created a temporary website to promote the programme.

Merchandise & Collaterals

I also designed all accompanying collaterals for the programme, including tote bags, notebooks, programme booklets and name tags.

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NUS CNM Rebranding

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